Analysis of Apple Inc.

Planning is the activity of preparing a scheme, program, or method that is worked out beforehand for the accomplishment of some set objectives. There are different types of planning which include strategic, tactical, operational and contingency planning. Apple Inc. is one of the most successful and recognizable companies in the world. It was founded by the renown and celebrated Steve Jobs. It is an American multinational corporation that designs, manufactures and sells personal computers, consumer electronics and software, and provides related services.The business has experienced major growth over the past years. Its survival for over thirty years has been dependent on the thorough planning and organization that the can puts in place. It uses a strategic method of planning. The strategic planning is necessary for the company in that it is a technological multinational. It has seen a lot of changes in the computer industry. Competition has also proved to be stiff. Planning enables th e company to be prepared for what the future holds for the computer giant in a rapidly changing world and advancements in technology and consumer tastes and preferences.It also enables it to know how to allocate resources between its more traditional products and its newer products which include the iPhones and Apple TV, in order to improve its market position. Also, it enables the company to allocate resources and utilize its unique retail strategy to support the company’s product decisions, and by capitalizing on new and emerging trends thus further maintaining its competitive advantage over its competitors. On a regular basis, Apple Inc. conducts analyses. They conduct the SWOT analysis which puts them on the forefront in terms of performance and competition. This type of analysis focuses on the strengths,  weaknesses, opportunities and threats facing the company.The strengths of this company are plentiful. The main strength, is the customer loyalty combined with a close d ecosystem. This means that the company has developed a full range of applications, software that interlinked. Apple is also a leading innovator in mobile device technology. It has a strong financial performance and strong reputation. It has widely distributed retail stores and strong marketing and advertising terms. Its weaknesses include high prices of all its products, incompatibility of their products with other operating systems, decreasing of its market share in the industry, it is faced with patent infringements. Apple faces further changes in management, defects of new products and finally long-term gross margin decline.The opportunities of the company include, high demand for its products which include the iPhone 5 and iPad mini, iTV launch, increasing demand for cloud based services, emergence of new providers for application processors obtaining patents through acquisition, increased market for tablets and smartphones and strong growth of mobile advertising market. The t hreats faced by the company include, rapid technological changes in the industry, increments in taxes and production costs, rising pay levels for worker, price pressures posed by its competitors which include Samsung and Nokia, the growth of Android OS and also the strong dollar.This analysis enables the company to prepare for any possible outcome of the future and helps I n risk avoidance. It also helps the firm to maximize the utility of all resources and exploit all the opportunities available in the industry. Finally it assists in the planning of the company and decision making.

American Diet

America today is in the middle of a nutritional crisis. Throughout the country, the obesity epidemic has struck every population demographic. According to recent projections made by the United States Government, 63. 9 percent of Americans are either overweight or obese. That is over half of the population! What exactly is the culprit behind this crisis? How can someone fix this issue? The answers lie in the average American Diet. The diet consumed by Americans is one of, if not the worst diet in terms of saturated fat, trans fats, lack of carbohydrates, over consumption of protein, and overall malnutrition. Recommended Dietary Allowances adopted by nutritionists around the globe and countries such as the United States, Canada, and Australia tell us that the American diet fails to come even close to proper nutritional consumption. However, the problem with the American diet is actually easily fixable if people start making smart, informed choices about their food. By properly educating the general public about nutrition and health, the obesity epidemic can be controlled and cured, leaving America with happier, healthier citizens. In order to understand why obesity is so prevalent in America today, the average diet of American citizens must be taken into account. According to data provided by The United States Department of Agriculture, Americans today consume too much red meat and sugar and too little vegetables and carbohydrates (grains). Because we consume so much red meat, which is high in saturated fat, calories and cholesterol, our diets are inherently riddled with fat and calories. Our sugar consumption also is a glaring issue. By consuming far more simple carbohydrates than we need from sugar, Americans are providing themselves with empty calories that spike blood glucose. This is compounded with the fact that the average American diet lacks proper consumption of complex carbohydrates, which come from whole grains and wheat products. That is a lot of information to digest (no pun intended), but what does it all mean. Well, according to the panel of nutrition specialists who set the Recommended Dietary Allowances (RDA) for the U. S. nd Canada, the over consumption of red meat and sweets along with the under consumption of complex carbohydrates and fruits and vegetables has cause an increase in numerous diseases for the average American. These diseases include: Coronary Heat Disease, Diabetes, Obesity, Heart Attack, Stroke, and numerous forms of cancer, among other things. The most obvious of these in the American public is obesity and diabetes. However, increases in the previously mentioned diseases have been connected with American’s poor dietary habits as well. So how does one correct their eating habits? Instead of consuming red meats and foods rich in sugar and simple carbohydrates, Americans should make alternative choices that will provide them with adequate nutrition and energy. For example, instead of having a burger for dinner, which judging by the average American diet is probably loaded with red meat, cheese, and other products high in saturated fat and cholesterol, a person should go instead with chicken breast or fish as their meat source for dinner. Chicken breast provides just as much protein, if not more than red meat, contains little to no saturated fat, and is a good source of other essential vitamins and minerals. Fish shares all the good qualities of chicken breast and contains many essential oils such as Omega-3 and Omega-6, which have been shown to reduce cholesterol and lower body fat content. Instead of choosing soda to go along with a meal, people should choose water or non-fat milk instead. And for goodness sake, people need to put their sandwiches on wheat bread. White bread has lower levels of protein, iron, fiber, and complex carbohydrates and has higher levels of sugar and simple carbohydrates than wheat bread. Another issue is our consumption of vegetables and fruits. The average American should obtain around 3 cups of vegetables and 2 cups of fruits every day. Most Americans don’t bother to take in half of this recommended amount, which is clearly an issue. Again, the solution to this is fairly simple and easily obtainable. Instead of having fries with a meal, a salad or a side of broccoli and carrots is a simple alternative. For dessert, cake can be replaced with a banana or an apple. These small differences in the diet really do make a large difference in the long run. Vegetables provide us vitamins, antioxidants, enzymes, minerals, and fiber. While fruits also provide the body with minerals, vitamins and antioxidants, they also provide the body fructose, which is later converted to glucose for energy. Changing the average American diet is not as difficult as it sounds. Providing the public with proper information about food and what is actually in it, along with making healthy food choices readily available to the average citizen will go a long way to curbing and preventing the obesity epidemic. The benefits of eating healthy are monumental. A longer, more active, healthier future is in store for those who change their eating habits.

Tuttle Matt

The analysis regarding this case has led us Into Identifying the critical Issues of Tuttle Matt as, ; How to sustain the consistent business How to expand their brand reputation How to build comparative advantages Exhibit 1 : SOOT Analysts Internal External Strengths (ability to†¦ ) good location (near King Street and Spading Avenue) Open-concept kitchen High quality of ingredients and own secret recipes Weaknesses (inability to†¦ Inadequate financial investment Not much entrepreneurial experience Opportunities No restaurants were regionally focused In Tuscan style 0% returning rate of customers for dinner Exploit: Sustain and provide high quality of food Develop: Create a new customer base with aid from others working in the industry. ; Create more awareness towards the new menu they have designed.Threats Strong competitors: Alice Bazooka and Terrine CARS debarkation's: Attract new customers Keep the kitchen clean Address/Avoid: currently have the cash flow. Exhibit 2: Por ter's Five Forces Bargaining Power of Buyers: Mid level of power Customers are not very brand loyal, which means they will be resistant to try out new and unfamiliar gaming options ; Bargaining Power of Suppliers: Low level of power doesn't rely on suppliers in producing their product.Industry Rivalry: High level of power Over 200 competitors within industry Potential Competitors: Low barrier to entry for catering industry (relatively easy to start-up and no government restrictions ) ; Relatively low brand loyalty for 50% of the new competitors fails in the first two years Substitutes: ; Many substitutes for will increase competition within industry ; On the other hand, the industry is currently lacking of Tuscan style restaurants, which makes unique.

Predictors Of Malaria Parasite Prevalence Health Essay

Recent advancement in malaria control such as increased handiness and coverage of several intercessions, including insecticide-treated bed cyberspaces ( ITNs ) , effectual instance direction with Artemisinin-based combination therapy, indoor residuary crop-dusting of families, and intermittent preventative intervention IPT for pregnant adult females, is thought to hold reduced disease load. Targets have been set by the United Nations, the World Health Organization ( WHO ) and the Roll Back Malaria Partnership to increase coverage of control steps, cut down the figure of malaria instances and deceases by 75 % or more by 2015, and extinguish malaria in several states ( 2,4 ) . With expanded malaria control plans, several states in Africa have documented big and sustained lessenings in the load of disease ( 2 ) . In parts that have achieved low degrees of transmittal, farther malaria control and riddance will necessitate that intercessions are non merely incorporated into national contr ol plans and accepted and used by persons, but that symptomatic- and asymptomatic-infected individuals, particularly under 5 kids be identified and treated. Zambia is one of 11 states in sub-Saharan Africa that achieved a greater than 50 % decrease in the figure of malaria instances between 2000 and 2009 ( 2 ) . The prevalence of parasitemia in kids younger than five old ages of age decreased by 53 % between the malaria index studies in 2006 and 2008, except for Northern Province which is still demoing high malaria parasitaemia figures in under 5s of ( 6 ) . Among kids who are feverish, the proportion with the malaria parasites in their blood may transcend 50 % ( 1 ) while family studies among seemingly healthy kids have reported parasitemia degrees of between 10- 30 % ( 7 ) .This has deduction for diagnosing and instance direction, as undue trust on febrility and organic structure temperature lift as opposed to parasitaemia may overlook many instances of malaria which can do desperate wellness effects for the kid ( 9 ) .Apparently healthy kids in malaria endemic parts may harbour the parasite in their blood and these kids may still endure the long term sequalae of the disease such as cognitive damage and acrobatics ( 8 ) ( 9 ) . In add-on to its utility as grounds base for intervention, finding malaria parasitemia in under 5s is besides a step of malaria endemicity ( 10 ) . For these grounds it is of import to find the degree of parasitemia in any vicinity. In Zambia, malaria parasitaemia in kids under five fell from 22 % in 2006 to 10 % in 2008, but so increased once more to 17 % in 2010. The prevalence of terrible anaemia ( Hb & A ; lt ; 8g/dl ) in kids under five declined from 14 % ( 2006 ) to 4.3 % ( 2008 ) , but so up swinged once more to 9.2 % ( 2010 ) . The account for this upswing in malaria prevalence and anaemia is non clear ( Zambia National Malaria Indictor Survey 2010 ) . Furthermore, Mpika territory in Northern Province has a revealing image, showed a drastic addition from 12 % 2008 to 23.6 % 2010 in prevalence of malaria parasitaemia in kids under five ( 5 ) The load of malaria differs among different sections of the community. For case the frequence of febrility episodes and the prevalence of parasitemia vary between rural and urban countries ( 8 ) .This has been related to differences in community patterns. Whereas in urban centres, episodes of febrility are likely to be reported to public wellness Centres for intervention, in rural countries interventions are started with traditional redresss at place and wellness centres are merely consulted when the traditional redresss fail ( 9, 10 ) .Also poorness is an of import factor in malaria and the rural hapless are more likely to be nescient of preventative steps, less likely to entree prompt intervention and their kids are more likely to be ill nourished. In add-on, engendering sites for the mosquito vector are more abundant in the rural countries increasing the strength of transmittal ( 11 ) . The possible part of KAP surveies to malaria research and control has non received much attending in most Southern African states ( 12 ) . In Northern Province of Zambia, this is the first survey that will transport out to supply baseline informations about malaria related cognition, attitude and patterns among primary health professionals. Although many surveies in Tanzania and other African states have linked socio-economic and behavioural factors, community cognition, attitudes and patterns with malaria ( 13-19 ) , fewer surveies have been able to set up such a nexus between these factors and malaria epidemics. An apprehension of cognition, attitudes and patterns among primary health professionals and designation of the chief factors that influences malaria intervention and protective behaviors during epidemics is hence of import in the design and execution of appropriate malaria epidemic control schemes. Despite good cognition about malaria transmittal, marks and symptoms, interv ention and control in some surveies, this survey purpose to uncover grounds of cognition spreads about malaria by some primary health professionals in rural Mpika. A KAP survey done in Tanzania, some respondents reported that malaria is transmitted through imbibing contaminated/unboiled H2O, remaining in the Sun and working in rain. It is really surprising that in this survey and others in malaria endemic states, a important proportion of respondents associated malaria with imbibing contaminated H2O or other wrong causes. An even higher per centum of respondents gave the same responses in a survey conducted in Uganda ( 20 ) and in another similar survey in Zimbabwe ( 18 ) . Similar responses were besides reported in rural countries of West Africa ( 21-22 ) . Further, in line with two surveies in West Africa ( 20-22 ) , there was besides a failure by most respondents in Muleba territory to tie in anemia and icterus with malaria which in bend could take to failure to acknowledge malar ia instances and hence failure to seek appropriate wellness attention. With respects to steps to forestall malaria, there were perceptual experiences that ITNs are harmful to the wellness of users and more peculiarly to pregnant female parents ( 22 ) . Evidence of cognition spreads on malaria has been reported by other surveies. Winch and his co-workers found that people in Bagamoyo territory in Tanzania failed to tie in terrible malaria ( paroxysms ) in kids, terrible anemia and malaria in gestation with malaria which in bend lead to people ‘s failure to admit the full load and therefore public wellness importance of the disease in the country ( 24 ) . The cognition spreads revealed in this survey hence indicates that some people might hold opted for unsound steps of malaria control and protection and therefore contributed to the increased figure of malaria instances observed during the epidemic. In decision, these findings show that in order to accomplish the needed degrees of acceptance of malaria control measures, more accent should be placed on planing and execution of effectual wellness instruction intercessions that will turn to cognition spreads on malaria among communities and finally among primary health professionals of kids under 5 old ages of age.

Consumer Marketing Research Plan Essay Example | Topics and Well Written Essays - 4500 words

Consumer Marketing Research Plan - Essay Example Structurally, Reed Elsevier has four divisions that serve a global market for professional information. This allows the company to provide information and services to the professional market as scientists, academics, lawyers, teachers, doctors, nurses and a range of corporate professionals (Elsevier 2006). Skills are valued highly at Reed Elsevier (2006) as part of key strategy to build on core competencies. The company has maintained successful development of technology and delivers through web-based processes. Skills rely heavily on the company's ability to invest in new technology and deliver products effectively and efficiently to the professional information market. Reed Elsevier's staff is broad, including specialists in diverse global information markets as well as recent purchases of medial information publishers and business information researchers. Reed Elsevier places a strong emphasis on their shared values throughout the staff as encouraging innovation, product developme nt, and organic (rather than top-down) management and growth. The company's style is to function as a global organization with a pro-active policy that shares resources, information and cost savings with a group and team-oriented focus on delivering an efficient and viable product. Reed's product is information and information technology. ... Reed Elsevier places a strong emphasis on their shared values throughout the staff as encouraging innovation, product development, and organic (rather than top-down) management and growth. The company's style is to function as a global organization with a pro-active policy that shares resources, information and cost savings with a group and team-oriented focus on delivering an efficient and viable product. Reed's product is information and information technology. This is a strong product line, and Reed Elsevier provides an efficient, easily accessible product through their web-based applications that is not dependent on the customer's physical location, but is globally accessible. Product promotion is strong. Reed Elsevier has a solid web-based presence as well as continuous support from the traditional publishing market (especially as brand recognition for Harcourt division). Furthermore, promotion is done through press releases and professional conferences. Reed is able to promote on multiple levels as web-based, press releases, word of mouth, and brand recognition. Prices at Reed Elsevier are hard to distinguish because there are multiple divisions, information requirements, and professional needs that create variations in prices. Customer and Competition Market Analysis Simba Information shows the market reaching nearly fifty-five billion dollars in the 2002 US market, global information on the professional information sales market was unavailable at the time of this report (Simba 1999). Trends in information purchases, particularly in education, business and medical information markets increase each year (Simba 1999). Customers include Science & Medical, Legal, Education and Business professionals. Customer relationship management is highly

Business interculture communicating Research Paper

Business interculture communicating - Research Paper Example Business intercultural communication is an effective tool for the organizations in order to achieve their objectives along with attaining various accomplishments with regard to performing the international business operations. The effective use of communication within the organization and identification of various cultural norms of the country of operation are the basic elements for the organizations in terms of trading on a global basis (US Department of State, â€Å"Intercultural Business Communication Tips†). The verbal and non-verbal communications are the important aspects of conveying information. The communication style incorporated in the business activities in the UK can be considered as an explicit form of conveying information through utilizing both the verbal as well as non-verbal communication. The communication style employed in the UK has been observed as to be simple and uncomplicated while conveying any information to others. The sense of humor of the British people is also a major element in terms of making justification about any proposal or in terms of decision making process. From the perspective of non-verbal communication, the British people are especially undemonstrative with regard to keeping their emotions concealed from other people by not making anyone uncomfortable for their own problem (s). The reserve nature among the people within the British culture highlights their respect to the person to whom they are communicating with (Kowol & Szumiel, â€Å"United Kin gdom: communication, negotiations and cultural background†). With this concern of communication style that are followed by the British people are the major concerns for the IBM US employees. Therefore, it is important for the employees of IBM to make use of straightforward communication style along with using a minimum number of physical gestures. The undemonstrative nature of hiding the personal feelings is also an

Science Meets Real Life Essay Example | Topics and Well Written Essays - 1500 words

Science Meets Real Life - Essay Example The 5 steps of the scientific method are then executed again. If the bulb glows in the second lamp then it is CONCLUDED that there has been a fault in the initial lamp that was lighted when the person reached home. But there could be a POSSIBLE ERROR here and that is that the lamp may not be plugged into the socket properly. Another subsequent query that may now arise is that whether the Initial lamp was fixed properly or not. This series of hypothetical testing continues unless the actual reasoning behind the nonfunctioning of the lamp is assessed. If the Fan is not running then it the hypothesis is accepted and it is affirmed that since the engine fan is not working that must be the reason behind the rapid heating up the car. However this can still not be affirmed that whether the fan itself is faulty or there is a fault in the electrical wiring connecting the fan to the engine. If he fan does not turn on when connected to the new battery terminals then it is ascertained that the reason for the non-functioning of the fan and thus heating up of the car was the burning out of the fan only. However, if the fan is functional then further analysis is required to assess that what is the actual reason behind the inoperability of the fan and the scientific methodology of figuring out the root cause by assessing one factor after the other unless a deductive conclusion is reached, continues. Science is a natural and indispensible option for humans to exercise. Even if life of the human beings is considered in its simplest of forms as it was in the primitive times, the applications of science in it remain there and are obvious. Thus it can very well be ascertained that human life and Science go hand in hand. Considering our daily routine we get benefitted with the applications of science round the clock. It doesn’t matter whether we are at work, are spending leisure time or are into slumber; science is applied into our